BDNA Normalize Receives Integration Certification from ServiceNow

Leading Data as a Service Company Improves ServiceNow ROI  By Revolutionizing IT Data Alignment

BDNA, the leading Data as a Service (DaaS) company, today announced BDNA Normalize has received certification of its integration with ServiceNow®. Certification by ServiceNow signifies that BDNA Normalize has successfully completed a set of defined tests focused on integration interoperability, security and performance. The certification also ensures best practices are utilized in the design and implementation of BDNA’s integration with ServiceNow.

BDNA Normalize revolutionizes IT data alignment by replacing the current manual, error prone, and often-impossible process with a faster, automated, and reliable source of information. The BDNA Normalize integration allows ServiceNow customers to take raw data from IT systems and normalize that data against Technopedia’s Common Language of IT, which ensures that all IT automation processes share consistent, reliable hardware and software data.

“Our relationship with ServiceNow continues to strengthen as BDNA Normalize becomes the third BDNA solution this year to receive their certification,” said Lennard Fischer, EVP of Marketing at BDNA. “Clean data plays a vital role in increasing the ROI in deployments, and we are proud to help our joint customers maximize ROI and glean new insights through our ServiceNow certified solutions.”

BDNA’s other ServiceNow certified products include:

  • Technopedia VendorData: Eliminates inefficient manual efforts to keep data current by automatically populating ServiceNow tables with clean data on more than 14,000 software and hardware IT vendors.
  • Technopedia Catalog: Automatically populates and maintains ServiceNow models with the industry’s largest catalog of hardware and software products enriched with product intelligence such as End of Life Dates, Licensing Models and Security Bulletins to accelerate implementations and lower ongoing operational costs.

To learn more about BDNA Normalize please click here.

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About BDNA

BDNA is the leading Data as a Service company whose industrialized approach to delivering clean data enriched with the right market intelligence solves the challenge enterprise IT has faced for years in wasteful spending, recognizing risk, improving IT processes and unlocking new value streams. Using BDNA’s TechnopediaTM as the common language, data intelligence flows to the right places of an organization, applications now give valuable insights and organizations are better connected with each other and their customers. Venture backed, the company has locations around the globe and is headquartered in Mountain View, California. For more information, please visit

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